14 Affordable K-Fashion Brands Loved by K-pop Idols

K-fashion is somethings that cannot be separated from K-pop or K-drama since many fans are always curious about what their favorite artists are wearing. However, most of the time they are way too expensive to get which can be pretty disappointing. So here’s the ultimate list of 11 affordable K-fashion brands that are loved by K-pop idols!

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1. MIXXMIX

 

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mixxmix 믹스엑스믹스(@mixxmix_seoul)님의 공유 게시물님, 2020 5월 9 8:55오후 PDT

MIXXMIX is a Korean brand that is popular among young girls not only for its girlish and cute designs and colors but also for reasonable prices.

 

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mixxmix 믹스엑스믹스(@mixxmix_seoul)님의 공유 게시물님, 2019 12월 30 12:59오전 PST

IU, the famous singer and actress, wore MIXXMIX at her concert, which perfectly goes well with her style.

 

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mixxmix 믹스엑스믹스(@mixxmix_seoul)님의 공유 게시물님, 2019 9월 17 12:16오전 PDT

Taeyeon, the main vocal of Girls Generation, also often enjoys wearing MIXXMIX. She wore Heart Line Knit Cardigan & Heart Line Knit Skirt set.

 

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mixxmix 믹스엑스믹스(@mixxmix_seoul)님의 공유 게시물님, 2019 8월 29 8:14오후 PDT

She also wore MIXXMIX oversize off-shoulder knit cardigan at the airport!

2. FILA

 

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FILA BTS(@filabts)님의 공유 게시물님, 2020 6월 7 1:34오전 PDT

FILA is a Korean sports brand, originally founded in Italy. It gained more popularity since BTS has been their official model.

• Get goods & merchandise featured by BTS!
• Order BT21 X True Nature skincare products!
• Book BTS Tour with the Best Fan ARMY in Seoul!

 

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|JUNGKOOK|•전 정국•(@_jungkook__official)님의 공유 게시물님, 2020 4월 28 11:58오후 PDT

Jungkook especially loves to wear FILA in his daily life because he enjoys wearing comfy and sporty outfits.

 

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김유정(@you_r_love)님의 공유 게시물님, 2020 1월 22 6:17오전 PST

FILA’s women clothes are also often worn by many female Korean celebrities. Kim Yoo Jung, a Korean actress, posted a picture of her wearing a purple FILA T-shirt on her Instagram.

3. Lucky Chouette

 

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설리가진리 (Sulli)(@jelly_jilli)님의 공유 게시물님, 2019 7월 25 11:58오후 PDT

Lucky Chouette is one of the K-fashion brands that is frequently featured by Korean celebrities. It has its own unique, lovely, and funky look!

 

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럭키슈에뜨(@luckychouette7)님의 공유 게시물님, 2020 2월 20 4:56오전 PST

Jennie from Blackpink, one of the most trending fashion icons in Korea, recently wore 20SS JDC Pour Lucky Chouette in the mobile phone commercial. This commercial became sensational because of her trendy look.

 

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럭키슈에뜨(@luckychouette7)님의 공유 게시물님, 2017 10월 4 9:06오후 PDT

Jennie also wore Lucky Chouette’s Double Button Ruffle Blouse at the stage. The bright yellow color suits her so well!

 

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럭키슈에뜨(@luckychouette7)님의 공유 게시물님, 2017 8월 17 5:47오후 PDT

Momo from Twice wore Lucky Chouette’s jumpsuit and Before Sunrise Hat for her cute summer airport fashion!

 

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럭키슈에뜨(@luckychouette7)님의 공유 게시물님, 2018 4월 10 3:08오전 PDT

Lucky Chouette was also often featured in many famous K-dramas. For example, Son Ye Jin wore Unbalance Pleated Double Coat in the drama ‘Something in the Rain’  and completed her feminine look.

• Check out Son Ye Jin’s Popular K-drama ‘Crash Landing on You’ filming locations!

 

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럭키슈에뜨(@luckychouette7)님의 공유 게시물님, 2019 3월 3 6:18오후 PST

Lee Na Young also wore Lucky Chouette Check Loose-fit Long Knit Vest in the drama ‘Romance is a Bonus Book’.

4. IRENEISGOOD Label

 

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@ireneisgoodlabel님의 공유 게시물님, 2019 2월 21 6:45오전 PST

IRENEISGOOD Label is a brand inspired by Irene Kim, the famous Korean model. This brand has a mission “to empower people to stay true to oneself and embrace one’s individuality”.

 

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@ireneisgoodlabel님의 공유 게시물님, 2019 10월 2 2:26오전 PDT

Lisa from Blackpink wore her custom “LISAISGOOD” Rhinestone Logo Crop Top in lime color at the airport.

 

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@ireneisgoodlabel님의 공유 게시물님, 2019 2월 18 3:32오전 PST

BTS members, Jimin and J-hope, wore IRENEISGOOD Label’s #GOODFORYOU Neon Heart Hoodie together like a twin!

 

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@ireneisgoodlabel님의 공유 게시물님, 2018 11월 27 9:13오후 PST

J-hope wore this hoodie again with #GOODFORYOU Neon Heart Beanie at the airport, proving that he is surely the most fashionable member in BTS!

 

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@ireneisgoodlabel님의 공유 게시물님, 2019 1월 20 9:14오후 PST

Did you know that Cha Eun Woo, a Korean actor and a member of Astro, also wore IRENEISGOOD Label’s hoodie? It’s a customized hoodie with navy drawstrings.

 

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@ireneisgoodlabel님의 공유 게시물님, 2019 1월 15 7:48오후 PST

Seulgi from Red Velvet was spotted holding #GOODFORYOU Teddy Tote Bag at the airport, making her look even cuter!

• Check out Red Velvet Good Luck Trolls X SPAO official goods!

5. EYEYE

 

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eyeye(@eyeye.official)님의 공유 게시물님, 2020 5월 22 1:47오전 PDT

EYEYE is a fashion brand designed by a famous Korean designer, Kathleen Hanhee Kye. She focuses on making young and cheerful clothes at reasonable price ranges.

 

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eyeye(@eyeye.official)님의 공유 게시물님, 2019 12월 16 2:39오전 PST

Jungyeon from Twice wore a purple-colored V-Neck Check Pattern Knit Top.

 

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eyeye(@eyeye.official)님의 공유 게시물님, 2019 8월 23 1:23오전 PDT

Seo Hyun Jin, a Korean actress, also wore the same V-Neck Check Pattern Knit Set in the drama ‘Beauty Inside’.

 

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eyeye(@eyeye.official)님의 공유 게시물님, 2019 11월 4 12:10오전 PST

Yuqi from (G)I-dle is often spotted wearing EYEYE. She wore red-colored Asymmetric Hem Check One Piece at the airport.

6. RECTO

 

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RECTO.(@recto_official)님의 공유 게시물님, 2020 5월 23 6:44오전 PDT

RECTO is a fashion brand with a minimal and simple look that makes women look chic.

 

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Seulgi(@hi_sseulgi)님의 공유 게시물님, 2020 4월 13 2:04오전 PDT

Seulgi from Red Velvet posted pictures of her wearing RECTO’s blue jacket that makes her look more chic and stylish.

 

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RECTO.(@recto_official)님의 공유 게시물님, 2020 3월 12 5:06오후 PDT

Jeong Eun Chae, an actress who starred in the drama ‘The King: The Eternal Monarch’ also wore RECTO’s draped halterneck top in navy color.

7. SAMO ONDOH

 

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SAMO ONDOH(@samo_ondoh)님의 공유 게시물님, 2020 6월 1 3:09오후 PDT

SAMO ONDOH means “the same temperature” and it is a K-fashion brand that makes bags. Because of their unique design, they are loved by many Korean celebrities.

 

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Seulgi(@hi_sseulgi)님의 공유 게시물님, 2020 5월 30 5:56오전 PDT

Seulgi from Red Velvet showed her SAMO ONDOH’s bag by posting pictures of her with a bun bag.

 

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SAMO ONDOH(@samo_ondoh)님의 공유 게시물님, 2018 12월 7 9:09오후 PST

Hyuna was also spotted carrying SAMO ONDOH’s bag at the airport with her boyfriend, Dawn.

 

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SAMO ONDOH(@samo_ondoh)님의 공유 게시물님, 2020 4월 23 2:08오전 PDT

Kang Min Kyung, a member of Davichi, is well known for her fashionable style, and she also owns SAMO ONDOH’s bun bag in mint color.

 

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SAMO ONDOH(@samo_ondoh)님의 공유 게시물님, 2020 5월 31 7:26오후 PDT

Jung Ryeo Won, a Korean actress, carries SAMO ONDOH’s bag as well, so-called gnocchi bag, and she made this bag more famous. This bag is even called as Ryeo Won’s bag.

8. Style Nanda

 

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스타일난다 STYLENANDA(@stylenanda_korea)님의 공유 게시물님, 2020 6월 4 1:41오전 PDT

Style Nanda is already a famous K-fashion brand worldwide, and they have expanded their business to K-beauty by launching 3CE.

 

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스타일매거진(@stylemagazine_kr)님의 공유 게시물님, 2020 6월 8 11:17오후 PDT

Lee Hyori, the legendary top solo artist in Korea, recently wore Style Nanda’s denim pants at the TV Show, ‘Hangout with Yoo’.

 

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J(@jennierubyjane)님의 공유 게시물님, 2020 5월 1 7:29오전 PDT

Do you remember this Blackpink Jennie‘s Instagram post? She posted a quarantine fashion show with Gentle Monster’s sunglasses. The leggings she is wearing are Style Nanda’s Wide Cut Fit Half Leggings.

9. O!Oi

 

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O!Oi COLLECTION(@oioikorea)님의 공유 게시물님, 2020 4월 25 4:58오전 PDT

Oi Studio was established in 2011 by the designer Yeseul Jung and O!Oi is their first collection for women’s kitsch, lovely, and witty look. The second line of O!Oi is 5252 by O!Oi, a uni-sex line for a more casual, basic, and sporty look.

 

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LEE NAEUN’s fashion(@leenaeun_fashion)님의 공유 게시물님, 2020 4월 19 1:05오전 PDT

Lee Naeun from April wore O!Oi Collection’s slogan layered skirt (blue check) with coucou ete shirt at SBS Inkigayo.

 

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BTS SEOKJIN‘S CLOSET(@styleofseokjin)님의 공유 게시물님, 2020 4월 18 8:03오후 PDT

BTS Jin wore 5252 by O!Oi’s V-neck pullover in navy color at Bang Bang Concert.

10. avouavou

 

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avouavou 아보아보(@avouavou)님의 공유 게시물님, 2020 6월 9 2:54오전 PDT

If you are looking for a feminine, elegant, and classic look, avouavou is the K-fashion brand that has what you want! This brand appears frequently in many K-dramas.

 

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avouavou 아보아보(@avouavou)님의 공유 게시물님, 2020 3월 8 9:44오후 PDT

Yoona from Girls Generation wore avouavou’s Placket Collar Silk Blouse and Yellow Patch Pocket A Like Silk Skirt.

 

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avouavou 아보아보(@avouavou)님의 공유 게시물님, 2019 7월 31 5:10오전 PDT

Did you know most of Jang Man Wol(starred by IU)‘s clothes in the drama ‘Hotel Del Luna’ was from avouavou? Avouavou’s dresses completed Jang Man Wol’s fashion perfectly!

• Read on to find out the filming locations of Hotel Del Luna!

 

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avouavou 아보아보(@avouavou)님의 공유 게시물님, 2019 12월 5 1:41오전 PST

The famous Korean actress, Song Hye Kyo, also wore avouavou’s Tweed Tailored Jacket and Tweed Flare Skirt, which made her look more elegant.

 

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avouavou 아보아보(@avouavou)님의 공유 게시물님, 2020 1월 6 4:53오전 PST

Last but not least, Cho Yeo Jeong, an actress from the Oscar-winning movie ‘Parasite’ wore avouavou’s Slim Line Belted Flare Crepe Coat Dress.

• Check out the blog ‘Parasite: Director Bong Joon-ho Does it Again!’.

11. LAUL

 

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LAUL [ LAtest seoUL ] official(@laul.co.kr)님의 공유 게시물님, 2020 5월 5 10:44오후 PDT

LAUL stands for LAtest SeoUL and they make comfy and sporty pants. Many k-pop stars love to wear their clothing.

 

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@cl03cl_spam님의 공유 게시물님, 2020 3월 6 5:32오후 PST

Jungkook from BTS is often spotted wearing LAUL’s comfortable jogger pants for his daily fashion.

12. Excelsior

 

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엑셀시오르(@excelsior_official)님의 공유 게시물님, 2019 1월 31 5:30오후 PST

Excelsior is a Korean sneakers brand that has its own unique design of rubber-like textile on the bottom of sneakers. Not only celebrities but also many young people in Korea love to wear them. It currently collaborated with O!Oi and released cute and trendy sneakers!

Many K-pop idols were spotted wearing them, such as Jimin & Jin from BTS, D.O. from Exo, and Joy from Red Velvet.

13. SYSTEM

 

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Moa_Army🇦🇷(@txt_bts.12)님의 공유 게시물님, 2020 6월 20 6:21오후 PDT

SYSTEM is a Korean high fashion brand that is quite expensive. It gained more attention after BTS wore clothes from SYSTEM Homme for their Bang Bang Con the Live!

 

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SYSTEM, SYSTEMhomme(@systemofficial)님의 공유 게시물님, 2020 5월 13 2:40오전 PDT

SYSTEM had a collaboration with BTS and launched ‘Blood, Sweat, Tears Collection’ inspired by BTS song. You can purchase SYSTEM’s items, including ‘Artwork Printing Shirt’ that V wore at Bang Bang Con the Live through Trazy Proxy Shopping!

14. Gentle Monster

 

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GENTLE MONSTER Official(@gentlemonster)님의 공유 게시물님, 2020 4월 14 2:56오전 PDT

Gentle Monster is a Korean sunglasses and glasses fashion brand that is loved by many fashion icons in Korea. Recently, it had a very special collaboration with Blackpink’s Jennie and launched ‘Jentle Home Collection’.

 

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제주안경_젠틀몬스터(@jeju__eyewear)님의 공유 게시물님, 2019 6월 17 3:41오후 PDT

BTS Jimin also wore Gentle Monster’s sunglasses at 2019 Billboard Music Awards.

Have You Found Your Favorite K-fashion Brand?

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• Must-Have Korean Cosmetics in K-drama
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[Photo Credits]

MIXXMIX Official Website
FILA Official Website
Excelcior Official Website