2026 Gwangyang Maehwa Festival | Travel Review & Tips

As winter fades and spring approaches, the Gwangyang Maehwa Village comes alive with the delicate beauty of plum blossoms. These early bloomers herald the arrival of spring in Korea, making this village an essential first stop for those eager to embrace the new season.

The Gwangyang Maehwa Festival, also known as the Gwangyang Plum Blossom Festival, is an annual spring event held in Gwangyang, a city located in Jeollanam-do province. This festival celebrates the blooming of plum blossoms, known as maehwa in Korean, which blanket the city with their delicate pink and white flowers.

The festival typically takes place in March, coinciding with the peak blooming period of plum blossoms in Gwangyang. This year’s festival period has not been announced yet, and we will update the specific dates soon.

• Gwangyang Maehwa Festival Period: March 13~22, 2026

About Gwangyang Maehwa Village

Gwangyang Maehwa Village, also known as Seomjin Village, is a small, charming local village tucked in the city of Gwangyang, Jeolla Province, downstream of the Seomjingang River, the cleanest water among Korea’s 5 largest rivers.

Every spring, the village boasts an impressive 10,000 plum blossom trees spread across 200,000 square meters of land. It fascinated both local and international visitors.

Maehwa has been cultivated in East Asia for over 1,500 years. These delicate blossoms, ranging from pale pink to white, red, and even greenish hues, are among the first flowers to bloom in South Korea, signaling the imminent arrival of spring

Take a look at the things you must try or enjoy at Gwangyang Maehwa Village!

1. Get Inside the Cheong Maesil Farm

At the heart of this floral paradise lies a remarkable story of dedication and vision. Hong Ssangri, a young bride who arrived in Seomjin village over five decades ago, transformed the landscape through her passion for plum trees. Faced with the isolation of rural life, Hong saw an opportunity to bring joy and visitors to her new home.

Building upon the foundation of 5,000 plum trees inherited from her father-in-law, Hong steadily expanded the orchard. Her tireless efforts over the years have resulted in the creation of Cheong Maesil Farm, now recognized as Korea’s largest plum plantation.

Today, Hong’s dream has blossomed into reality. Cheong Maesil Farm draws thousands of visitors each year, all eager to witness the spectacular sea of plum blossoms. As you approach the entrance, a grand monument stands as a testament to Hong’s perseverance and the orchard’s significance

2. Stroll Through the Plum Blossom Fields

The main highlight of the festival is, of course, the Maehwa (plum blossoms). Visitors can meander along specially designed paths flanked by rows of plum trees, or gather in parks and public spaces to marvel at the stunning beauty of these blossoms. Against the vibrant backdrop of the city’s natural landscapes, the plum blossoms create a breathtakingly picturesque scene that enchants all who visit.

3. Maehwa Tea Ceremony

Don’t miss the opportunity to participate in the Maehwa Tea Ceremony, where you can taste the delicate and fragrant plum blossom tea. This unique drink is made from the petals of the Maehwa flower, offering a rare and authentic experience of Korean spring flavors.

4. Try Local Food and Snacks

The festival is a food lover’s paradise! Enjoy regional specialties, such as Maehwa jam, plum-based desserts, and traditional Korean sweets. You can also try local dishes like grilled mackerel and Maehwa wine, made with plum blossoms. Don’t forget to sample some seasonal fruit and street food from local vendors.

Also, don’t forget to try Maesil (plum) ice cream at the festival, which will double the joy of the spring excursion!

5. Cultural Performances and Traditional Music

Immerse yourself in Korean culture by enjoying various traditional performances. The festival features live music, traditional dance, and cultural exhibitions, showcasing the rich heritage of Gwangyang. These performances are perfect for those who want to learn more about Korean art and history.

6. Explore Gwangyang’s Scenic Spots

While in Gwangyang, take time to explore the area’s beautiful attractions. Visit Gwangyang Port to see panoramic views of the ocean or head to Jirisan National Park for a hike among the lush springtime forests. The Seomjin River, nearby, is another scenic spot, especially during the festival when the flowers bloom along the riverbanks.

7. Buy Local Handicrafts

Support local artisans by purchasing handmade goods at the festival’s market. From Maehwa-themed souvenirs like pottery and textiles to traditional Korean crafts, there are plenty of unique items to take home as a reminder of your visit.

Another great thing to try or take home is ‘Maesil Makgeolli’, a Korean rice wine made with plums. It’s a perfect chance to taste traditional Korean street food and pick up unique gifts to bring home!

8. Participate in Workshops

Engage in hands-on experiences by participating in one of the many workshops offered at the festival. You can try your hand at Plum Woodworking Experience, Plum Healing Therapy, Plum Highball Experience, Plum-filled Lunchbox Experience, and more.

▷▷BOOK 1 DAY TOUR◁◁

• Gwangyang Plum Blossom (Maehwa) Festival & Jeonju Hanok Village – from Seoul (Mar 9~20)
• Gwangyang Maehwa & Gurye Sansuyu Festival Tour – from Busan (Mar 9~20)
• Jeonju Hanok Village & Gwangyang Maehwa/ Donghaksa Temple/ Maisan Mountain Cherry Blossom Festival – from Seoul (Mar 13~Apr 20)

Browse more spring packages and tours at Trazy.com, Korea’s #1 Travel Shop, and savor the delights of spring with us!