A true haven in South Korea for K-beauty enthusiasts – Olive Young sells products for just about every brand you can imagine! Not to mention the affordable prices are practically unbeatable. From hydrating serums to innovative sheet masks, lip tints & more, Olive Young’s shelves are stocked with some of the most sought-after K-beauty treasures.

With such choice, it’s easy to get overwhelmed but have no fear! In this blog, we’ve compiled a list of the top-selling products you must try from Olive Young for fall.

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Trending K-beauty

1. Madecassoside Blemish Repair Serum

 

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Brand: Mediheal

Product Name: Madecassoside Blemish Repair Serum

Why it’s popular: Get ahead of troubled skin & calm redness in no time at all with this full scope serum from Mediheal.

2. The 6 Peptide Skin Booster

 

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Brand: COSRX

Product Name: The 6 Peptide Skin Booster Serum

Why it’s popular: This serum is the perfect summer rescue for those cold, dry winter days. Apply directly after cleansing in your usual routine, or whenever your skin feels a bit parched.

3. Egglike Cream Blush – Milky Mocha & Pink Tea

Brand: Freshian

Product Name: Egglike Cream Blush

Why it’s popular: This creamy blush is rarely in stock thanks to its easy-to-apply, buildable texture & gorgeous color payoff.


Skincare

Toners

Brand: HEVEBLUE

Product Name: Salmon Caring Centella Toner

Korea Best Seller Ranking: #1 Toner

Why it’s popular: This toner is highly praised for its soothing and hydrating formula packed with 830,000ppm centella asiatica extract, salmon roe, madecassoside, and hyaluronic acid, which calms sensitive skin, restores moisture balance, and improves skin texture without irritation.

Serums & Essences

Brand: VT Cosmetics

Product Name: Reedle Shot 300 Essence

Korea Best Seller Ranking: #3 Essence

Why it’s popular: Liquid micro-needling in a bottle! This essence acts as a perfect primer for any serum, allowing for better absorption into the skin & better results.

Brand: d’Alba

Product Name: Vita Toning Capsule Serum

Korea Best Seller Ranking: #5 Skincare

Why it’s popular: Designed for brightening, nourishing, and improving uneven skin tone and dark spots, this serum has unique encapsulated vitamins to promote a clear, glowing complexion.

Moisturizing Cream

Brand: AESTURA

Product Name: Atobarrier 365 Cream

Korea Best Seller Ranking: #2 Cream

Why it’s popular: Enhanced barrier hydration with high-density ceramides specialized for sensitive skin.

 

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Brand: La Roche Posay

Product Name: Cicaplast Baume B5+

Korea Best Seller Ranking: #12 Skincare

Why it’s popular: This versatile, multi-purpose soothing balm quickly soothes, repairs, and protects irritated and damaged skin.

Brand: Torriden

Product Name: Dive In Soothing Cream

Korea Best Seller Ranking: #10 Cream

Why it’s popular: With incredibly high user satisfaction, this cream helps improve skin’s radiance and moisture in just 4 weeks.

Face Masks

Brand: MEDIHEAL

Product Name: Madecassoside Essential Mask Sheet Blemish Repair

Korea Best Seller Ranking: #1 FaceMask

Why it’s popular: This face mask includes 98% pure madecassoside that help improve the look of scars, soothes irritation, and repairs weakend skin barrier.

Brand: BIODANCE

Product Name: Bio Collagen Real Deep Mask Sheet

Korea Best Seller Ranking: #3 FaceMask

Why it’s popular: This opaque-to-clear gel sheet mask has gone viral multiple times for its dramatic visual change after drying. In addition to being very hydrating, many users rave about its effectiveness in minimizing pores and brightening the skin.

Cleansing

Brand: ma:nyo

Product Name: Pure Cleansing Oil

Korea Best Seller Ranking: #1 Cleansing

Why it’s popular: This mild and pure cleansing oil provides deep cleansing to remove makeup and blackheads without irritation, even on sensitive skin.

Brand: beplain

Product Name: Mung Bean pH-Balanced Cleansing Foam

Korea Best Seller Ranking: #7 Cleansing

Why it’s popular: This gentle yet effective cleanser removes makeup and impurities without stripping your skin of moisture, thanks to its soothing mung bean extract, green tea powder, cica, turmeric, and ceramide NP, making it suitable even for sensitive skin.

Sun Care

Brand: Round Lab

Product Name: BIRCH JUICE MOISTURIZING SUNSCREEN

Korea Best Seller Ranking: #1 Suncream

Why it’s popular: This mild and pure cleansing oil provides deep cleansing to remove makeup and blackheads without irritation, even on sensitive skin.


Check out the trendiest K-beauty treatments in Seoul:


Makeup

Eyes (Mascara, Eyeliner, Eye Shadow)

Brand: CLIO

Product Name: Kill Lash Mascara

Korea Best Seller Ranking: #1 Mascara

Why it’s popular: 5-year-running Olive Young award winner, Kill Lash’s gel formula coats each lash with ease and prevents smudging for long-wear.

 

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Brand: CLIO

Product Name: Sharp So Simple Waterproof Pencil Liner

Korea Best Seller Ranking: #3 Makeup

Why it’s popular: With an ultra-slim 2mm tip that enables precise, effortless application, this eyeliner is long-lasting and resists sweat, tears, and sebum for all-day wear without smudging.

Brand: WAKEMAKE

Product Name: Soft Blurring Eye Palette

Korea Best Seller Ranking: #1 Eyeshadow Palette

Why it’s popular: This palette offers a range of gorgeous colors with long-lasting performance – perfect for adding a flush of color to any look!

Brand: DASIQUE

Product Name: Shadow Palette

Korea Best Seller Ranking: #2 Eyeshadow

Why it’s popular: Popular among celebrities and professional make-up artists, this palette is a well-loved staple in every K-beauty kit.

Lip

Brand: rom&nd

Product Name: The Juicy Lasting Tint

Korea Best Seller Ranking: #1 lip

Why it’s popular: rom&nd’s juicy & refreshing formula meets a lasting tint in this ‘double coating’ lip. Don’t miss this viral product & limited edition seasonal shades!

 

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Brand: Muzigae Mansion

Product Name: Objet Glossy Tint

Korea Best Seller Ranking: #13 Makeup

Why it’s popular: This lip tint delivers a luxurious honey-coated glow with intense moisture and 3D shine, thanks to the glaze-layer formula that blends the moisturizing depth of a balm, vibrant color of a tint, and reflective sheen of a gloss.

Face (Concealers, Cushions, etc)

Brand: JUNGSAEMMOOL

Product Name: Essential Skin Nuder Cushion

Korea Best Seller Ranking: #3 Cushion

Why it’s popular: This glowing nude cushion enhances the skin’s natural appearance with transparent and seamless coverage.

Brand: Hera

Product Name: Black Cushion Foundation

Korea Best Seller Ranking: #2 Cushion

Why it’s popular: This full-coverage cushion enhances the skin’s glow and helps even out any texture or redness.

Brand: VDL

Product Name: Cover Stain Perfecting Foundation

Korea Best Seller Ranking: #1 Liquid Foundation

Why it’s popular: Formulated with SPF 35 PA ++ this fitting foundation is the perfect light base while still providing anti-wrinkle and UV blockage.

 

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Brand: TWO SLASH FOUR

Product Name: Angelic Satin Cushion

Korea Best Seller Ranking: #10 Makeup

Why it’s popular: Created by popular beauty YouTuber Risabae, this cushion provides a smooth, natural coverage that gives you a healthy, radiant complexion without looking oily.

*Purchase now to receive a refill in the same color you purchased, along with a cushion pouch!


Brand: THE SAEM

Product Name: Cover Perfection Triple Pot Concealer

Korea Best Seller Ranking: #1 Concealer

Why it’s popular: With multiple applications, from blending directly into your favorite base to spot-correcting trouble areas, this pot concealer is the perfect all-in-one secret to the perfect base.

Brand: too cool for school

Product Name: Artclass By. Rodin Shading

Korea Best Seller Ranking: #1 Contouring

Why it’s popular: Three natural bronze shades in too cool for school’s iconic formula allow for easy natural contouring on-the-go.


Tips Before You Go:

1) Avoid sold-out stores: You can check if the product you’re looking for is in stock before you go by checking the Olive Young app.

2) English-speaking staff: Most Olive Youngs in busy areas will have one or two staff who speak English. However, for guaranteed service, try visiting the Myeongdong or Hongdae branches.  

3) Tax Refund: Make sure to bring your passport with you and ask for global tax refund at the checkout to skip some of the hassle at the airport!


Get the look with  these fun makeup classes & more in Seoul:

Check out even more K-beauty on our blog:


Get ready for your K-beauty glow-up with a full haul from Olive Young on your next Korea trip – Book your trip now through Trazy.comKorea’s #1 Travel Shop!

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